The best way to connect with Gen Z is by understanding them. They want to be heard, they want to feel valued and appreciated, and they want their opinions to matter.
So don’t just brand them as consumers; make yourself a part of their lives so that you can create an environment where they feel like people who are important to you and not just numbers.
by One of the most important things to understand about Nigerian debt is that it’s not about being in debt. It’s about understanding your strengths and using them to make more money, which will help you pay back what you owe.
by The price of one currency stated in terms of another currency or set of currencies is known as the exchange rate. The exchange rate is a significant economic determinant for both small and open economies that actively engage in international commerce, like our country, Nigeria.
by By cultivating long-lasting and devoted relationships with prospects and clients, a sensible social media strategy can help your small business flourish. In this article, we dive into the five ways you can use social media for your small business.
by Asking yourself the 5 Ws and answering genuinely is considered one of the simplest approaches to developing your business’s social media marketing strategy:
What motivates your desire to use social media?
Whom are you trying to reach?
What will you be sharing?
What platform do you want to use?
What time will you post your content?
by There are 2 most commonly used debit cards in Nigeria, and they are
Visa debit card
Master debit card
The only actual distinction between Visa and Mastercard is that your card works on the company’s payment network. A Visa card will not function o
by A job is a temporary position that you hold for a set amount of time. A career is something that you work towards and develop over the course of your life. You might have many jobs throughout your lifetime, but only one career.
by Customer Relationship Management (CRM) is an essential part of business marketing strategies. CRM helps improve customer experience, customer feedback, and retention by storing important data about your customers, such as their names, address, and phone number.
by Niche marketing is a marketing strategy that focuses on a specific audience within a larger demographic. For example, if you want to sell your products to people who are interested in learning how to play the guitar, niche marketing would be perfect for you.
by Before you apply for an internship, it’s important to know what the employer is looking for in an intern. The job description will tell you that and more! LinkedIn is a good source of this kind of information.
by If you’re looking to get more business, then a successful Facebook ad campaign is the way to go. A great ad will increase your brand’s visibility, attract new customers and generate leads. And that’s just the beginning! It can also help improve engagement with existing customers and even boost your search engine rankings.
by If you’re looking to promote events or new products through email marketing, then you should be sure that your emails are relevant and useful. You also need to make sure that they’re easy for people who don’t live close by (or would rather not drive) so they aren’t discouraged from signing up.
by 
Business Banking that finally works!