Here we share different “How to” ideas for your business. Articles in this section are written to walk you through real live business scenarios
Nigeria has a lot of work to do to increase digital inclusion. There are many efforts made by the government, private sector, and civil society towards this end.
In this article we will look at some of these efforts:
by The best way to do this is by offering value first, then being authentic and listening closely. When someone shares something important with you, be sure to ask questions so that they feel comfortable sharing more information about themselves or their business than just what’s been shared beforehand (and don’t forget those follow-up emails!).
by Working remotely has its own perks and disadvantages. One of the perks of working as a remote worker is that you have complete control of your time. This can be a curse in itself if one is not proficient enough and time-management conscious.
by Female entrepreneurs are an integral part of the Nigerian economy. They have played a vital role in developing many sectors…
by By cultivating long-lasting and devoted relationships with prospects and clients, a sensible social media strategy can help your small business flourish. In this article, we dive into the five ways you can use social media for your small business.
by Asking yourself the 5 Ws and answering genuinely is considered one of the simplest approaches to developing your business’s social media marketing strategy:
What motivates your desire to use social media?
Whom are you trying to reach?
What will you be sharing?
What platform do you want to use?
What time will you post your content?
by Customer Relationship Management (CRM) is an essential part of business marketing strategies. CRM helps improve customer experience, customer feedback, and retention by storing important data about your customers, such as their names, address, and phone number.
by Niche marketing is a marketing strategy that focuses on a specific audience within a larger demographic. For example, if you want to sell your products to people who are interested in learning how to play the guitar, niche marketing would be perfect for you.
by Before you apply for an internship, it’s important to know what the employer is looking for in an intern. The job description will tell you that and more! LinkedIn is a good source of this kind of information.
by If you’re looking to get more business, then a successful Facebook ad campaign is the way to go. A great ad will increase your brand’s visibility, attract new customers and generate leads. And that’s just the beginning! It can also help improve engagement with existing customers and even boost your search engine rankings.
by The key to getting your small business noticed online is to find the right balance between marketing and sales. If you are just starting out or looking for new ways to reach customers, it may not make sense to spend a lot of money on expensive ads.
by Another step to creating a killer Millennial branding campaign is to develop the right value proposition. This is the reason people should buy your product or service, and it’s also what will keep them coming back for more.
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